draft-20260916-125508
1. Confirm product ✎
2. Product page URL ✎
3. Fact check ✎
4. Pick the persona ✎
5. Pick the angle ✎
6. Pick the framework ✎
7. Arrange the blocks ✎
8. Pick the reviews ✎
9. Generating draft ✎
10. Review the draft
11. Handoff & sign-off
12. Done — live
Showing Arrange the blocks. This page is actually at Review the draft.
Go to Review the draft →
Ad🎬 20260617_-_SD2604_-_Nimble_...→
ProductNimble Sofa Bed
PDPecosa.com/nimble-sofa-bed→
PersonaSmall-Space Host
Angle5 ways to live in your living room (host's cut)
Frameworkadvertorial
✓ All 5 verify questions answered — click to review
| US delivery window for the FAQ answer? | Processing Time: Orders are typically dispatched within 1 business day. Delivery Time: After shipping, FedEx generally delivers within 2–7 business days, depending on your location. |
| Financing/installment option on ecosa.com? | not yet |
| US/imperial dimensions for the Nimble? | can you convert them? |
| Color variant direct URLs on ecosa.com? | https://www.ecosa.com/nimble-sofa-bed-king?color=ice-grey |
| US trial terms: full refund + collection + donation? | Simply try your sofa bed for 100 nights. If you don't love it, we'll refund you and arrange for it to be collected and donated to one of our charity partners. For more information, see our 100 Night Trial. |
Arrange the blocks
Drag to reorder · ✕ removes · add more from the library on the right. No design here — just the skeleton.
- ⠿Audience call out One line naming exactly who the page is for, so the reader self-selects.
- ⠿Hero Rating, headline, sub, price anchor (was/now/save), CTA, trust micro-line, hero image.
- ⠿Irresistible intrigue Curiosity-gap statement that pulls the reader down the page (authority voice works well).
- ⠿The problem 2-4 pain scenes the reader already agrees with; confirmation bias, loss-sharpened.
- ⠿Consequences of inaction What staying with the status quo quietly costs; bridges problem to solution.
- ⠿The solution Product reveal: claim, mechanism, contextual proof quote, demo video/image.
- ⠿USPs 3-4 cards: benefit-led heading, mechanism explanation, optional proof quote.
- ⠿Before / After Two-panel contrast of life before vs after the product.
- ⠿Customer reviews / ratings Aggregate rating + volume with 3+ selected review cards (Yotpo, user-curated).
- ⠿Friction-less Order -> delivered -> built -> trial in 3-4 steps; time/energy risk reversal.
- ⠿UGC videos Horizontal carousel of real-customer phone videos.
- ⠿3 reasons why this is for you Numbered closing arguments: value anchor, risk reversal, urgency.
- ⠿Measurements / will it fit Dimensions, footprint, weights, delivery-box sizes; kills the fit objection.
- ⠿Assembly / demo video Real-time proof of an ease claim (assembly, conversion) with caption + quote.
- ⠿Comparison tab Product vs typical alternative(s), loss-framed heading, tick/cross rows.
- ⠿Myth busting Myth/Truth pairs dismantling category objections with logic + authority.
- ⠿Objections Every 'but...' quoted and answered; cover money, time, energy, identity (TIMER).
- ⠿Add to cart tiles One tile per colour/variant, each with image, price and its own ATC button.
- ⠿Sale / offer box Anchored price drop, dollar-framed saving, per-night reframe, instalments, CTA.
- ⠿FAQ Accordion answering the remaining pre-purchase questions, objection-first wording.
- ⠿Final CTA Identity close, offer recap line, action+outcome button.
- ⠿Sticky add to cart button Fixed bottom bar: price, saving pill, rating, ATC. Mobile-critical.
Block library
✓ = already on the page
Announcement bar
Audience call out
Hero
Bold / attention-grabbing promise
Irresistible intrigue
The problem
Consequences of inaction
Awards / PR mention
The solution
Customer reviews / ratings
Testimonial videos
Survey results
UGC videos
Before / After
USPs
Measurements / will it fit
Assembly / demo video
3 reasons why this is for you
Friction-less
Comparison tab
Myth busting
Objections
Back in stock / selling fast
Sale / offer box
Bundles
PDP buying block
Add to cart tiles
Quiz
FAQ
Final CTA
Sticky add to cart button
Footer (lite)